Commerce expertise,
with context.
Creative digital agency headquartered in Lower Manhattan, combining brand strategy, design and technology, including Shopify and Shopify Plus development.
- BUSINESS TYPE
- Ecommerce & digital agency
- LOCATION RELATIONSHIP
- Manhattan · listed location
- SHOPIFY PARTNER SINCE
- Not confirmed
- PARTNER TIER
- Not confirmed
- PUBLISHED LANGUAGES
- Not captured
- PRICING
- $50,000+ project minimum
Published industry focus
From storefront to
the systems behind it.
Brand strategy
The Charles Group lists Brand strategy. Confirm the exact scope, deliverables and availability directly.
- The pages, workflows and features included in the scope
- Existing systems, content and data responsibilities
- Milestones, approvals and third-party dependencies
- Testing, handover and post-launch ownership
UX/UI design
The Charles Group lists UX/UI design. Confirm the exact scope, deliverables and availability directly.
- The pages, workflows and features included in the scope
- Existing systems, content and data responsibilities
- Milestones, approvals and third-party dependencies
- Testing, handover and post-launch ownership
Frontend development
The Charles Group lists Frontend development. Confirm the exact scope, deliverables and availability directly.
- The pages, workflows and features included in the scope
- Existing systems, content and data responsibilities
- Milestones, approvals and third-party dependencies
- Testing, handover and post-launch ownership
Backend development
The Charles Group lists Backend development. Confirm the exact scope, deliverables and availability directly.
- The pages, workflows and features included in the scope
- Existing systems, content and data responsibilities
- Milestones, approvals and third-party dependencies
- Testing, handover and post-launch ownership
Ecommerce development
The Charles Group lists Ecommerce development. Confirm the exact scope, deliverables and availability directly.
- The pages, workflows and features included in the scope
- Existing systems, content and data responsibilities
- Milestones, approvals and third-party dependencies
- Testing, handover and post-launch ownership
Headless commerce
The Charles Group lists Headless commerce. Confirm the exact scope, deliverables and availability directly.
- The pages, workflows and features included in the scope
- Existing systems, content and data responsibilities
- Milestones, approvals and third-party dependencies
- Testing, handover and post-launch ownership
Analytics
The Charles Group lists Analytics. Confirm the exact scope, deliverables and availability directly.
- The pages, workflows and features included in the scope
- Existing systems, content and data responsibilities
- Milestones, approvals and third-party dependencies
- Testing, handover and post-launch ownership
Discussion points help define scope; they are not promised deliverables.
Names from their portfolio.
A starting point for evaluating experience. Explore the original source and confirm what the agency delivered on each engagement.
Project examples have not been captured yet.
Ask The Charles Group for recent, relevant work and the team’s role on each project.
Visit the agency websiteText covers identify clients; they are not project screenshots. Budgets, timelines and performance results have not been independently verified.
Is this the right
conversation to start?
Select the published services you need. Add them to a useful starting brief.
Reviews with a source.
Not just a star badge.
Look for relevant experience
A small theme update may not tell you much about a complex migration. Match the review to your scope.
Ask for recent references
Discuss similar projects and who will actually deliver your work.
Ratings remain attributed to each platform. eStorefy has not collected these reviews or combined their scores.
Get clarity before
you commit.
A quote built around your scope.
The directory lists an agency-wide project minimum of $50,000. This is not a Shopify-specific quote.
What changes the scope?
- Templates and custom features
- Catalog size and data migration
- ERP, CRM and fulfillment integrations
- B2B and international requirements
Ask for a written breakdown
- Deliverables and excluded work
- Milestones and approval rounds
- Apps, platform and ongoing costs
- Support, ownership and handover
A clearer path
from first call to launch.
Use this buyer’s checklist to structure the conversation. It is suggested hiring guidance, not the agency’s confirmed delivery methodology.
Define the business problem
Share your store, business model, goals and what prevents progress.
Validate relevant experience
Review comparable projects and ask about the proposed team and technical approach.
Agree on scope and milestones
Document deliverables, exclusions, responsibilities, payment stages and acceptance criteria.
Plan testing and handover
Cover purchase journeys, integrations, analytics, redirects and team training.
Decide what happens after launch
Clarify support coverage, maintenance and who owns your accounts and code.
Explore the New York City connection.
200 BroadwayManhattan · listed location
Published location information is not an independent physical-office verification. Confirm meeting availability before visiting.
Published inquiries
Email not confirmedMore contact options
Agency websiteA few more names
for your shortlist.
Compare published facts, then evaluate the work. These alternatives share service categories, not a quality ranking.
| At a glance | The Charles Group | Acadaca | Alright Studio |
|---|---|---|---|
| Shopify tier | Not confirmed | Platinum | Plus |
| Published rating | 5 / 51 reviews · Clutch | Not available | Not available |
| Service focus | Store design, Development, Optimization | Store design, Development, Marketing, Optimization | Store design, Development, Migration, Optimization |
| Learn more | Agency profile | Agency profile | Agency profile |
Review volume, source platform and project relevance matter. Scores from different platforms are not equivalent.
Your questions, answered.
Is The Charles Group a Shopify Partner?
A formal Shopify partner tier was not confirmed in this research. Check the agency's latest credentials before relying on a partner claim.
What Shopify services are listed?
The Charles Group lists brand strategy, ux/ui design, frontend development, backend development, ecommerce development, headless commerce, analytics. Confirm the exact scope and delivery team in your proposal.
How much does a project cost?
$50,000+ project minimum. Selected-service amounts must not be treated as full-project costs. Request an itemized quote for your actual requirements.
Where is the agency located?
The primary location is recorded as not confirmed. The listed local address is 200 Broadway. Confirm meeting availability before visiting.
Where does the review score come from?
The displayed 5/5 score from 1 reviews is attributed to Clutch. It is a source snapshot, not a review collected by eStorefy.
How quickly can the project start?
Current capacity and start dates have not been confirmed. Share your launch target, dependencies and content readiness so the agency can propose milestones.
Does eStorefy represent this agency?
No. This is an independent directory profile assembled from public sources. Listings and partner information do not guarantee fit or results.
Know where the details
come from.
Public agency information, with source attribution. Research snapshot: Oct 3, 2026.
- thecharlesgrp.com — Source pagedescription, location, otherOfficeLocations · observed Oct 3, 2026
- thecharlesgrp.com — Source pageservices, platforms, technologies · observed Oct 3, 2026
- thecharlesgrp.com — Source pagelocation / streetAddress · observed Oct 3, 2026
- clutch.co — Source pagefoundedYear, industries, teamSize · observed Oct 3, 2026